diff --git a/README.md b/README.md
index 3302e9e..11345d3 100644
--- a/README.md
+++ b/README.md
@@ -9,6 +9,10 @@ for this purpose. Perhaps in the future it will implement the room directory
 as well, but for now it does not.
 
 ## Installation
+[Deploy using the Docker images](https://git.alioth.systems/erin/-/packages/container/matrix-vanity/0.1),
+or by building in the usual way for a Go project (`go build`) and deploying
+via your preferred service orchestration system.
+
 Pick a hostname and port that you will run this on. Organize for matrix-vanity
 to run behind a TLS terminating proxy (it does not handle TLS itself)